Guidance for Broadcasters Hei Ārahi i Ngā Kaipāho

Guidance on using third party content, including social media content

Guidance for broadcasters

In addition to the Codebook, the BSA may provide guidance to help broadcasters meet their obligations. Recent guidance can be found below.

Download resources


Resource For Broadcasters After 15 March Attacks


We recognise the issues and challenges facing broadcasters with respect to reporting on the 15 March attacks, the pending trial and associated matters. 

To assist broadcasters, the BSA undertook research of publicly available local and international resources that provide guidance and principles for media reporting on terrorism and crisis events. The findings of our research are set out in the report below

This is a research report only. The BSA offers it as a resource and encourages reporters, editors, journalists and producers to circulate this paper so that it may be used to assist where appropriate.


Guidance: using third party content


Broadcaster representatives have prepared a guidance note for broadcasters on using third party content, including content sourced from social media platforms. This will assist broadcasters to think about the key questions to consider before using third party content in broadcasting, including:

  • whether the content is true
  • whether it is newsworthy
  • will it cause harm
  • whether any harm can be mitigated.

The guidance follows research commissioned by the BSA in 2017 into how New Zealanders feel about broadcasters using social media content in broadcasting.